DWI- MADD’s Goal: Is it Neo-Prohibitionist?
MADD’s Goal: Is it Neo-Prohibitionist?
Mothers Against Drunk Driving stigmatizes light or moderate alcohol consumption, even when it isn't associated with either being underage or driving. For example:
MADD sells a graphic showing two empty glasses of alcohol surrounded by the words assault, drowning, burns, rape and suicide.
MADD sells a graphic that equates beer with heroin by depicting a beer bottle as a drug syringe.
MADD sells a television ad insisting that "if you think there's a difference" between heroin and alcohol, "you're dead wrong." 8
Mothers Against Drunk Driving has clearly become not simply anti-drunk driving or even anti-impaired driving, but anti-alcohol. MADD’s temperance orientation expresses itself in many ways, as seen in Is MADD Neo-Prohibitionist?
Mothers Against Drunk Driving stigmatizes light or moderate alcohol consumption, even when it isn't associated with either being underage or driving. For example:
MADD sells a graphic showing two empty glasses of alcohol surrounded by the words assault, drowning, burns, rape and suicide.
MADD sells a graphic that equates beer with heroin by depicting a beer bottle as a drug syringe.
MADD sells a television ad insisting that "if you think there's a difference" between heroin and alcohol, "you're dead wrong." 8
Mothers Against Drunk Driving has clearly become not simply anti-drunk driving or even anti-impaired driving, but anti-alcohol. MADD’s temperance orientation expresses itself in many ways, as seen in Is MADD Neo-Prohibitionist?